RaceWire is an endurance event service company headquartered in New England and serving clients all across the country. We provide online registration, race timing, and several other services for more than 1,000 events annually. We strive to create a better experience for both race directors and athletes, and rely heavily on our dedicated and energetic employees to reach our goals.

In July of 2000, Evan Henry (Ryan and Colin's brother) passed away by accidental drowning. Determined to honor their brother and son, the Henry's created a non-profit organization that raised money for families just like theirs, those who had a child with autism. One of the main fundraisers the organization hosted was Evan's Run, a race that took place every spring. After 10 years of putting thousands of dollars toward the timing of the race, Ryan had an idea to purchase his own equipment and do it himself. Mulling it over, he asked longtime childhood friend Mike Allen if he was interested in starting an on-the-side business, mostly weekend stuff, to help other families and organizations execute similar events. Mike obliged.

Both spent their weekdays at full time jobs, and afterhours planning what was then Finish Line Sports Management. In the very beginning in the "office" (Ryan's childhood basement) they spent many sleepless nights taking their plan off the ground. The two created a website for online registration and timed 20 events their first year. It truly was a family affair with Ryan's mom handling the books, his dad helping on the courses, and his brothers working in the office (when they finally got one).

We strive to be first, or better, with innovation in our industry
It's a lot of late nights, but our team is always brainstorming the next big thing. By predicting trends and listening to the needs of our clients, we are consistently setting and then raising the bar for what is expected.


We proactively solve problems
We never wait until it's too late. Staying on top of things helps keep our customers feeling calm. When issues do come up, we work behind the scenes to make sure you don't even feel them.


We don't take ourselves too seriously
At the end of the day, we are successful because of our culture. The ability to laugh at our shortcomings and celebrate our successes is crucial in a fast paced industry (see what we did there).


We maximize the value of our employees and assets to maximize the value our customers receive
We each wear more hats than women at the Kentucky Derby, and "that's not my job" is not in our vernacular. Our staff is dynamic, and so are our services.


We create a better experience for athletes and race directors
You are what matters most to us. Whether it's a text message that makes you laugh after a race or a new tech feature that makes life easier, when you're happy, so are we.